Improve Your ROAS with the Top PPC Agency in the UK

As a leading pay-per-click agency, Saffron Edge specializes in delivering tailored PPC Google services that increase conversions, targeting to reach your business’s full potential.

Want to Leverage the Paid Channels?

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Driving Better Ad Performance Since 2008

80%

Reduction in advertising expenses

187%

Increase in sales value by one month

90%

Drop in cost per conversion every month

4x

More profit in less than two months

How does a PPC Agency in the UK help you?

A pay-per-click agency focuses on generating leads through visibility from online advertising on platforms like Google Ads, LinkedIn and Meta, along with other campaign strategies on social media channels.

Saffron Edge is the leading PPC agency in London, combining industry knowledge and cross-channel experience to fuel growth and revenue.

Market Research

Market Research

We lay the foundation before curating a plan or strategy by conducting competitor analysis and comprehending your user base.

Audience Segmentation

Audience Segmentation

We focus on creating personalized strategies catering to your target market by demographics and behavior.

Brand Positioning

Brand Positioning

We conduct a thorough competitor analysis to curate a unique value proposition aligned with users’ needs.

Goals & Metrics

Goals & Metrics

We regularly track your progress to optimize strategy aligned to market performance and set business objectives and KPIs.

The Common Blockers Faced by Most PPC Services UK

Many position themselves as the best PPC agency in the UK, but their clients usually encounter these common issues that we help you resolve:

“We’re on search engines but still no conversion.”

The major issue is synchronization over here. We ensure there is alignment within the message created for the brand at all funnel stages.

“We have a CAC too high for scaling.”

We’ll optimize content for all platforms to target the right audience, which automates nurture sequences and lowers your cost of acquisition.

“We get clicks, but still no leads.”

Published content is engaging but lacks user intent. We optimize content and other strategies for intent and lead-focused creative across all touchpoints.

Want to Achieve Your Revenue Targets Faster?

Let our PPC experts facilitate your growth, allowing you to focus on core operations, meticulously developing campaigns on Google, Microsoft and beyond to architect your success story.

Turn Every Ad Into Revenue with Leading PPC Services UK

Our PPC experts in the UK excel at outranking competitors with their data-driven campaigns crafted to achieve success in the UK.

Ad Creation & Management

Ad Creation & Management

Craft Ads that Convert

Our team crafts a personalized PPC strategy to design, test, and manage compelling ad creatives that align with your goals and drive measurable campaign performance.

task_iconKey Features

  • Creative copywriting
  • Visual ad design
  • A/B testing
  • Performance monitoring

task_iconExpected Results

40%

Lower CPA

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Keyword Research

Keyword Research

Target High-Intent Searches

We conduct thorough research to identify high-performing keywords relevant to users’ search terms, enabling ads to appear in front of the right audience and generating leads.

task_iconKey Features

  • Intent mapping
  • Long-tail keywords
  • Negative keywords
  • Volume-based targeting

task_iconExpected Results

2x

More Qualified Leads

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Bid Management & Budget Optimization

Bid Management & Budget Optimization

Smarter Spend, Better Results

We employ advanced bid management techniques and tools to adjust bids in real time, ensuring they are effective for your set budget and that your ads are competitive in the digital space. 

task_iconKey Features

  • Bid strategy audit
  • Budget reallocation
  • Budget reallocation
  • High-value bidding

task_iconExpected Results

25%

Lower CPC

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Landing Page Optimization

Landing Page Optimization

Boost Page-Click Conversions

We focus on creating landing pages that generate leads. From design to content and the website's CTA, everything is optimized to drive conversions. 

task_iconKey Features

  • UX enhancements
  • CTA alignment
  • Content matching
  • A/B testing

task_iconExpected Results

40%

Increase in Ad Conversions

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Paid Marketing

Paid Marketing

Turn links into a growth opportunity

From Google to LinkedIn, we manage high-intent ad campaigns that convert leads rather than just drive traffic. We ensure that every penny is worth the expense. 

task_iconKey Features

  • Google, Meta, & LinkedIn Ads
  • Intent-based keyword targeting
  • A/B tested landing pages
  • Retargeting & remarketing

task_iconExpected Results

3.2x

ROAS Generated from Google Ads in 90 Days

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YouTube & Video Campaigns

YouTube & Video Campaigns

Capture High-Intent Attention

Our specialists at Saffron Edge ensure campaigns are created to drive actions and conversions, with video strategies designed to engage your potential customers and achieve goals.

task_iconKey Features

  • Skippable in-stream
  • Bumper ads
  • Audience retargeting
  • Industry-specific outreach

task_iconExpected Results

5x

User engagement rate

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Campaign Optimization

Campaign Optimization

Scale What Works

The PPC experts at Saffron Edge continuously monitor and optimize your performance to improve campaign results through data-driven adjustments to keywords, bids, and ads. 

task_iconKey Features

  • Weekly testing
  • CTR monitoring
  • Ad copy refresh
  • Landing page audits

task_iconExpected Results

3x

Campaign ROAS Growth

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Conversion Rate Optimization (CRO)

Conversion Rate Optimization (CRO)

Same Traffic, More Revenue

We refine user journeys, reduce friction, and enhance experiences to convert more visitors into leads and paying customers.

task_iconKey Features

  • A/B testing
  • Funnel analysis
  • Heatmap Insights
  • CTA optimization

task_iconExpected Results

47%

Higher Page Conversions

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Trusted By

employwise logo
twixor logo
jop logo
kanbanize logo
stm-it-solution logo
responsify logo
resolute-partnars logo

Our Strategic Workflow to Maximise Paid Performance

At Saffron Edge, experts execute the following steps to produce a successful PPC campaign:

1
Discover & Define Goals

Discover & Define Goals

We begin by auditing your digital marketing presence and identifying the best channels to target based on buyer behavior, competition, and funnel goals.

  • Business audit
  • Funnel mapping
  • Channel selection 
  • KPI alignment
2
Keyword & Audience Research

Keyword & Audience Research

We conduct competitor analysis in every targeted local region to filter out what’s not working. 

  • High-intent terms
  • Competitor insights
  • Negative filtering
  • Local targeting
3
Campaign & Ad Creation

Campaign & Ad Creation

We curate campaigns that work the best after analysing market trends and what target users find compelling. 

  • Creative testing
  • Message alignment
  • Landing pages
  • Call-to-actions
4
Launch & Monitor

Launch & Monitor

We track campaign performances and accordingly execute a strategy aligned to your budget. 

  • Performance tracking
  • Real-time adjustments
  • Budget pacing
  • Bid automation
5
Analyze & Optimize

Analyze & Optimize

We give full visibility into what’s working, what needs tweaking, and how your investment ties to revenue.

  • Report insights
  • Conversion review
  • Funnel tuning
  • A/B iteration

Our Tech Stack = Your Growth Stack

  • Marketing
  • Design
  • Development
  • Data Analytics
  • Marketing Automation
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • meta logo
  • LinkedIn logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo

Why Choose Saffron Edge as Your Pay-Per-Click Agency in London?

Our dedicated Google Analytics and Google Ads qualified PPC experts at Saffron Edge generate quantitative results in campaigns operated in your targeted regions.

Data-Led Campaign Strategy

Certified PPC Experts

Our certified specialists tailor PPC campaigns to maximize ROI and ROAS across platforms.

Proven Across 15+ Sectors

Industry-Wide Experience

Since 2008, we’ve been scaling ad performance in complex buying cycles for 2500+ brands worldwide.

Tested, Polished, Persuasive

Ad Copy that Converts

At Saffron Edge, our SEO experts conduct A/B tests and write ads that speak directly to your buyer intent.

Cross-Platform Visibility

Multi-Channel Mastery

Our PPC campaign solution experts unify your paid strategy across Google, YouTube, Meta, and LinkedIn. 

Insights that Guide Action

Real-Time Reporting

We deliver transparent dashboards that are updated weekly to track spending, leads, and sales for successful campaign execution.

Beyond Clicks, Get Revenue

Conversion-Centric Focus

At Saffron Edge, our end-to-end PPC approach is aligned with real business goals, not vanity metrics.

Want to achieve higher CTRs on your Ads?

Let our experts take control of your strategy by analyzing your performance to identify leaks in the funnel and build a new one that drives revenue for your business locally and internationally in the UK market. See the impact for yourself.

Case Studies

We drive exceptional results for every client

Blogs

We explore and publish the latest and most underrated content before it becomes a trend.

Testimonials

We’re trusted by the world’s best teams for our end-to-end marketing solutions.

Search Engine Optimization
arrow_upward_icon 13% Increase in leads

Saffron Edge's marketing strategies led to a 13% increase in leads and a 9.6% boost in sales. We proudly recommend Saffron Edge; working with them was genuinely pleasing.

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Jessica Taylor

Accounting Software

Marketing Automation
arrow_upward_icon Faster Penalty recovery

Saffron Edge helped us recover from a Google penalty, restoring our performance and boosting revenue within 45 days. We are now back on track, and our revenue is exceeding expectations.

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James Simmons

Ecommerce brand (Name under NDA)

Search Engine Optimization
arrow_upward_icon 69% website visitor growth

I had a great experience working with this team. They were proactive in their approach, and responded promptly to all my queries. I would definitely work with them again.

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Jay Stack

Manufacturing company

Search Engine Optimization
arrow_upward_icon 2x monthly sales growth

Saffron's SEO services 2X'd our monthly sales from $100K to $200K, with plans to reach $300K next. It has been fantastic working with the team and working towards crossing our targets.

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John Stewart

Stone Machinery and Equipment Ecommerce

arrow_upward_icon 45% increase in rental enquiries

Saffron Edge increased our website visitors and rental inquiries; they are fast, efficient, and committed partners. Collaborating with their team felt like having a close ally.

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Sebrina Curet

Real estate company

Search Engine Optimization
arrow_upward_icon 3.5x growth in monthly visitors

Highly skilled in SEO, their team has exceeded my expectations every time. Saffron Edge is a skilled SEO partner, and I highly recommend their services.

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Nina Seifeddine

Owner at Digital Marketing Agency

Search Engine Optimization
arrow_upward_icon 30% in website enquiries

We are extremely happy with the services provided by Saffron Edge. They improved our online visibility through SEO and social media strategies. They truly feel like an extension of our in-house team.

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Frank Demming

Family law firm

Conversion Rate Optimization
arrow_upward_icon 15% Conversion growth

We have been working with Saffron Edge for some time now and couldn’t be happier with the results. They have been a true partner, always available for support and helping us achieve our goals.

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Sotera L. Anderson

CA Lemon Law

Content Marketing
arrow_upward_icon 1.5x growth in MRR

I have a great business relationship with Saffron Edge. I highly recommend Saffron Edge for their deep understanding of our brand and effective SEO strategies.

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Michael Greenfield

Healthtech

Search Engine Optimization
arrow_upward_icon 3x website MQLs

I've seen impressive SEO results from Saffron; they were organized, systematic, and consistently delivered on time. The team was always available to support us at any time.

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Matt

Fishing enterprise

Search Engine Optimization
arrow_upward_icon 89% traffic growth

Working with Saffron has been a great experience for LTD Media. Their services have helped us generate more traffic to our website, reducing time-to-results by publishing more user-friendly content.

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Ian Shiell

Digital marketing company

Account-based Marketing
arrow_upward_icon 1.5x MQL growth with content

Saffron Edge's efforts have improved the client's Google ranking, conversions, and web sales. The team demonstrated good follow-through and focus on deliverables. Moreover, Saffron Edge communicated effectively through virtual meetings.

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Michael Tam

CEO, Martin & MacArthur

Paid Marketing
arrow_upward_icon 49% more demo requests

They are creative and willing to try different approaches to maximize our conversion rate.

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Haydn Jones

VP, Revenue, Legal Software Company

arrow_upward_icon 2x improvement in load speed

I'm impressed by their communication methods and willingness to adapt to the difference in time zones. They're very knowledgeable, too.

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Graeme Hill

Owner, Airbagg

Search Engine Optimization
arrow_upward_icon 2x website conversions growth

The team is kind, patient, and professional. Saffron Edge is organized and efficient in scheduling Zoom meetings. The team has helped the client through technical issues.

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Christine Evans

Owner, Hello My Baby 3D

Frequently Asked Questions

What is a pay-per-click agency?

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We offer end-to-end services customized to your goals, including SEO, ABM, PPC, automation, social media, CRO, content marketing, email campaigns, analytics, and voice optimization.

Why is a ppc agency important for your business?

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We use full-funnel attribution models tied to SQLs, CAC, MQLs, CLV, and campaign ROAS, ensuring each channel justifies its cost.

Why outsource your ppc campaign?

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Absolutely. We offer modular packages so you can choose what you need—whether that’s just SEO, PPC, or an automation buildout.

How fast can I see results with a ppc agency?

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Paid campaigns show results in 2–4 weeks. Organic and automation-led growth usually compounds in 60–90 days, with ongoing optimization.

What types of businesses do you serve?

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We serve B2B and B2C brands across SaaS, healthcare, finance, retail, education, and tech, with tailored strategies for each vertical.

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