Target, Engage & Close Your Ideal Accounts With Account Based Marketing

We don’t chase just clicks. We go after your highest-value accounts with account selection, personalized campaigns, sales alignment, and measurable ROI.

Want to get more MQLs?

  • star icon 4.8 Rating on Clutch clutch icon
  • star icon 5.0 Rating on Capterra capterra icon

Results You Can Expect from Our ABM Services

4x

Increase in Website Conversions Within 90 Days

3x

Growth in Trial-to-Paid User Conversions

2.5X

Lift in Form Completion Rates

35%

Lower Drop-Off Across Key Pages

What Are Account-Based Marketing (ABM) Services?

Account-Based Marketing (ABM) service is a marketing growth strategy that focuses your marketing and sales efforts on high-value accounts rather than broad audiences.

Instead of chasing volume, ABM aims for precision—identifying key companies, engaging their decision-makers, and delivering personalized experiences that accelerate pipeline and close rates.

Usability Analysis

Usability Analysis

Understand how site structure, internal linking, and navigation affect crawlability, user experience, and ranking efficiency.

Website Structure Analysis

Website Structure Analysis

Review how design, layout, and element placement impact navigation, engagement, and time-on-site.

Conversion Funnel Analysis

Conversion Funnel Analysis

Uncover where and why users drop off across multi-step forms, cart flows, and signup journeys.

High-Performing Content Review

High-Performing Content Review

Identify which content pieces are converting—and which ones need optimization for better ROI.

Here’s Why Traditional Messaging Fails in ABM

Most SEO efforts fail not because of bad content, but because of foundational issues that go undetected.

“We sent personalized emails, but no one's replying.”

Without account-level insight and multi-channel reinforcement, personalization falls flat, your value proposition doesn’t resonate.

“Sales and marketing teams aren’t aligned with messaging.”

Marketing drives engagement, but without tight coordination on account playbooks, coverage maps, and handoff, no one wins.

“We spend a lot, but don’t know what’s paying off.”

Lack of account-level tracking, attribution, and pipeline reporting means wasted budget and zero visibility into ROI.

Choose Result-driven Marketing with ABM

Stop hoping top accounts will respond. Launch campaigns that close key accounts with clarity and confidence.

Get 5x High-quality MQLs with ABM Services

At Saffron Edge, we blend analytics, psychology, and testing to help your site convert better, across all user types and devices.

Strategic Account Identification

Strategic Account Identification

Target the accounts that matter.

At Saffron Edge, we use ICP modeling, technographic and intent data to build high-value account lists aligned to your ideal customer profile (ICP).

task_iconKey Features

  • Session recordings & tracking
  • Funnel drop-off visualization
  • Scroll + click-depth analysis
  • Device-type comparison

task_iconExpected Results

200%

Higher Engagement per Account

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Personalized Campaign Development

Personalized Campaign Development

From 1:Many to 1:1.

We believe in targeting the highest value accounts for you. Our team crafts custom outreach including email, LinkedIn ads, direct mail, and tailored content for each key account.

task_iconKey Features

  • Multi-channel campaign strategy
  • Custom content
  • Direct mail and gifting
  • Personalized microsites

task_iconExpected Results

3X

Increase in Meetings Booked in 45 Days

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Sales & Marketing Alignment

Sales & Marketing Alignment

Unify your frontline & backend.

We build shared playbooks, account plans, and communications to synchronize your GTM team on who’s doing what, when, and how.

task_iconKey Features

  • oint ABM workshops
  • Account coverage mapping
  • Sales playbook development
  • SLAs + QBRs for account teams

task_iconExpected Results

40%

Faster Deal Velocity

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ABM Campaign Execution

ABM Campaign Execution

Launch with precision for scale

We manage your ABM stacks, like Demandbase, 6sense, Engagio, all for execution across PPC, email, web, and events.

task_iconKey Features

  • ABM Tool implementation
  • Channel orchestration
  • Direct mail fulfillment
  • Multi-touch automation flows

task_iconExpected Results

50%

Lift in Engagement Across Channels

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Creative & Content Production

Creative & Content Production

Content that speaks directly to ICP.

From video to case studies to microsites, we create customized assets that address each account’s needs and buying stage.

task_iconKey Features

  • Custom executive briefs
  • Personalized interactive content
  • Case studies with peer logos
  • Microsite & landing-pages

task_iconExpected Results

56%

Boost in Meeting Acceptance Rates

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Platform Integration

Platform Integration

Sync Your Tech Stack.

We connect your CRM, ABM platforms, marketing automation, ad systems and analytics for seamless data flow and attribution.

task_iconKey Features

  • Integrate Marketing Stack
  • Connect ABM tools with CRM
  • Setup tracking + event triggers
  • Webhook and API development

task_iconExpected Results

2X

Efficiency in Data & Marketing Operations

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Analytics & Reporting

Analytics & Reporting

Know what’s driving revenue.

We build account dashboards, pipeline tracking systems, and ROI models at the account level and across segments.

task_iconKey Features

  • 360° account reporting dashboards
  • Pipeline attribution by channel
  • End-to-end Pipeline Tracking
  • Multi-account tracking

task_iconExpected Results

100%

ABM Transparency with KPI Reporting

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Trusted By

employwise logo
twixor logo
jop logo
kanbanize logo
stm-it-solution logo
responsify logo
resolute-partnars logo

Achieve Your Targeted ROI with Our ABM Strategy

Experienced ABM professionals at Saffron Edge create a strategic approach for personalized and effective account-based marketing, ensuring a crafted process that helps you achieve the targeted growth.

1
Identifying Targeted Accounts

Identifying Targeted Accounts

Our ABM company focuses on defining your ICP and identifying target accounts that align with crafting a targeted marketing approach for high-value clients.

  • Analysis of existing customers
  • Creating your ICP
  • Building target account list
  • Campaign goal setting
2
Account Insights & Research

Account Insights & Research

We optimize your executed ABM marketing campaigns according to the insights gathered from your organization’s unique needs, challenges and buying process.

  • Mapping of the buying committee
  • Identify the customer pain points
  • Acquire competitor insights
  • Align the idea with sales
3
Personalized Campaign Execution

Personalized Campaign Execution

We create a tailored ABM strategy for each target account, ensuring an approach that resonates strongly with your user base.

  • Crafting personalized Content
  • Channel selection
  • Orchestrating outreach
  • Ongoing nurturing
4
Measure, Optimize & Expand

Measure, Optimize & Expand

We regularly track your progress and tweak content according to the results for effective execution of the strategy to achieve maximum revenue.

  • KPI tracking + list hygiene
  • Engagement tracking
  • Multivariate testing
  • CRO-driven copy adjustments

Our Tech Stack = Your Growth Stack

  • Marketing
  • Design
  • Development
  • Data Analytics
  • Marketing Automation
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • meta logo
  • LinkedIn logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo
  • googleAdswrds logo
  • smersh logo
  • ahref logo
  • keyword insight logo
  • google logo
  • googleAdswrds logo

Why Choose Saffron Edge for Account-Based Marketing Services?

As a top-rated ABM agency, our certified ABM experts have closed deals faster using account-based marketing solutions since 2008.

Accounts with High-Potential Success

Data-Driven Account Selection

Our ABM marketing delivers a revenue-generating journey, targeting high-value accounts through extensive research and competitor analysis for crafting an effective strategy. 

Increase Your Pipeline Velocity

Result-Drive Playbook

Ranked among the best marketing agencies, our ABM program ensures engagement of multiple stakeholders within target accounts to drive productive and effective results for an increase in high-value clients.

Campaigns That Speak to Your Audience

High-Value Campaigns

We transform your account-based marketing strategy with messaging that directly speaks to your audience’s queries, challenges, aspirations and resonates with their search results. .

Highest Possible Returns on Your Investment

ROI Optimization

We constantly track and optimize campaigns aligned to market trends for increased ROI results through the implementation of an effective strategy that generates profitable investment results.

Retain & Level-Up Your Growth Trajectory

Expansion of User Base

Allow our experienced ABM professionals to help you in the expansion of your user base through our advanced tech-driven marketing with a personalized approach for each account.

Business Grows Predictably

Transparent Reporting

Get a constant report showing exactly how your implemented and optimized marketing campaigns are performing and the results delivered align with your target or not.

Accelerated ABM Program To Drive Systematic Revenue Generation

If you’re struggling to scale relationships beyond a few accounts, let our ABM experts take control to drive high-value B2B deals that require a personalized approach and keen attention with our account-based marketing solutions.

Case Studies

We drive exceptional results for every client

Blogs

We explore and publish the latest & most underrated content before it becomes a trend.

Testimonials

We’re trusted by the world’s best teams for our end-to-end marketing solutions.

Search Engine Optimization
arrow_upward_icon 13% Increase in leads

Saffron Edge's marketing strategies led to a 13% increase in leads and a 9.6% boost in sales. We proudly recommend Saffron Edge; working with them was genuinely pleasing.

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Jessica Taylor

Accounting Software

Marketing Automation
arrow_upward_icon Faster Penalty recovery

Saffron Edge helped us recover from a Google penalty, restoring our performance and boosting revenue within 45 days. We are now back on track, and our revenue is exceeding expectations.

arrow_upward_icon

James Simmons

Ecommerce brand (Name under NDA)

Search Engine Optimization
arrow_upward_icon 69% website visitor growth

I had a great experience working with this team. They were proactive in their approach, and responded promptly to all my queries. I would definitely work with them again.

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Jay Stack

Manufacturing company

Search Engine Optimization
arrow_upward_icon 2x monthly sales growth

Saffron's SEO services 2X'd our monthly sales from $100K to $200K, with plans to reach $300K next. It has been fantastic working with the team and working towards crossing our targets.

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John Stewart

Stone Machinery and Equipment Ecommerce

arrow_upward_icon 45% increase in rental enquiries

Saffron Edge increased our website visitors and rental inquiries; they are fast, efficient, and committed partners. Collaborating with their team felt like having a close ally.

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Sebrina Curet

Real estate company

Frequently Asked Questions

What is Account-Based Marketing?

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Account-based marketing is a B2B strategic approach in which both sales and marketing teams collaborate, targeting high-value accounts and personalizing the content and messaging for effective results.

How quickly can we expect to see results from Account-Based Marketing services?

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If you’re scaling quickly, you’ll see results within 2-4 weeks of the performance implementation. However, an overall performance review will be evident within 60-90 days.

Can ABM marketing be integrated with our existing marketing efforts?

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Yes, ABM can easily be integrated with your existing marketing efforts, as it will run full audits on all your performance operations.

How do you measure the success of ABM marketing campaigns?

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Your success in ABM campaigns is measured through campaign setup and optimization, to landing page CRO and analytics integration.

How do account-based marketing services differ from traditional SEO services?

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Account-based marketing emphasizes quality over quantity with closely aligning with sales marketing, wherein SEO services have a broader approach focused on page-level optimization and ABM is focused on account-based personalization.

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