Amplify Your Brand Image With Our DTC Paid Media Campaigns

Let's Push Your Digital Efforts in the Right Direction through Paid Campaigns.

DTC Paid Media

DTC Paid media is a modern-marketing method that includes paid placement like display ads, branded content, PPC advertising, etc. It is the most crucial criterion of revenue growth, and it also helps improve the brand awareness on the online platform.

Performance-Based Marketing Measured Against Business Outcomes!

Quickly Reach Your Prospects & Build Connected Audiences using Multi-Channel Strategies

  • Get Instant Results

DTC Paid media always yields instant results. It can take months to see the traction for SEO, but that is not the case with paid media. For example, on Google AdWords, the ads appear in the search results as soon as they are approved.

  • Easily Measurable

We offer key performance indicators (KPIs) that help you determine what’s working and what is not working with your paid campaigns. We provide valuable data; by using this data, you can further optimize your strategy in the future!

  • Strong Relationship

We help you target the right audience, and thus you get the opportunity to build a strong relationship with the audience. Also, you get to enjoy a high ROI.

  • Cost-effective

Our DTC paid media strategies are more cost-effective than traditional offline channels. Since the ROI is always higher, it is worth investing in. You will even control who sees your ads, how much you pay for the ads, and which type of format your ad will have.

Get Cutting-Edge Strategies To Drive Business Performance & Growth

How do our DTC Paid Media Campaigns Scale up your Business?

  • Keyword Research

We do extensive keyword research and put the right keywords in our clients' campaigns.

  • Competitive Analysis

Our team keeps tabs on the competitors to be aware of the competition on the digital platform.

  • Campaign Structure Optimization

We optimize the campaign structure to yield better results while continuously improving.

  • Display And Remarketing Strategy

These two are the strongest points of our paid media strategy, and we never miss on impressing our clients with the results.

  • Use of Right Mix

We don’t use a one-size-fits-all approach since we believe in choosing a specific mix of paid ads for particular purposes.

  • Best Practices In Ad Creative

Our team never misses on the creative aspect of the campaigns, as this is what allures the audience to take action on the ads.

  • Use of Best Tools And People

Our D2C clients trust us since we trust the most productive and updated tools and the best experts in the industry.

Why Invest In DTC Paid Media Marketing Strategy?

Is it Possible to Create Cross-Channel Success Via D2C Paid Media Tactics?

Although paid media is necessary for every kind of business for D2C brands, then the perks become specific. For all the D2C brands out there, paid media allows the D2C brands to extend the reach of their content, become more visible and get instant attention.

The D2C market is becoming more competitive, and therefore, you need to have a proper mix of both organic search and paid media in your digital marketing strategy. You will have to wait for the SEO to yield results without paid media.

Leverage The Full Potential Of Our Paid Marketing Strategies

Saffron Edge is a Recognized Digital Marketing Agency Dedicated to Elevate Your Brand

  • We Focus On Amplifying

With data gathering, you don’t have to sit there and wait for your ads to perform well; rather, you need to analyze the data and put it to use by understanding what is working for you and what needs to dissipate from your ads. Our marketers do all the legwork for you.

  • We Offer The Right Content

A D2C brand should always re-examine the content they are promoting. Even after choosing the right channel and ideal bidding strategy, the ROI can be hampered just because of the inappropriate content being promoted. We have an in-house team of content writers who help us curate, deliver, and publish various forms of content.

  • Refining Message

The ads don’t always need to be promotional for yielding better results. We can help your D2C brand get the desired results by using inbound marketing. Our inbound strategies are effective and efficient.

  • Custom Landing Page Design

A custom landing page is a requisite for a successful paid media campaign, regardless of which platform you have chosen to advertise your product, service, or brand. And if your goal is to increase conversion, you should never miss the use of a custom landing page!

What Is The ROI for DTC Paid Media?

There is no fixed ROI for paid media as it depends on many factors. Everything can affect the overall ROI of paid media, from the cost of goods sold to the type of channel chosen.

But the good thing about paid media is that it gives you the option to keep track of the performance, and thus, the results will always be palpable. There is no guesswork involved in the case of ROI for paid media.

frequently asked questions

What are paid media channels?

It is a marketing channel that involves at least one type of payment. PPC paid search ads and paid SMM are the best examples of paid media channels.

How much does it cost?

There is no fixed cost as it depends on the duration and channel of your ad. For example, running the ad during the holiday season can cost you more.

How much time does paid media take?

Paid media is always faster to set up than any other form of media, and the same goes for the time taken to yield results.

What are the best examples of paid media?

  • Display ads
  • Social media advertising
  • Search engine marketing
  • Video ads

Which type of landing page should be used for ads?

According to our experts, you should always use custom landing pages for paid ads as they can yield better results.

Is paid media a practical solution for small D2C brands?

One can optimize the price paid in the case of paid media, and they can make it work in even limited budgets of small D2C brands.

How do paid media for D2C brands differ?

Since the company is always in direct contact with the customer, they can better use paid media to strengthen the relationship.

Testimonials

What our customers say about us

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Sebrina Curet

Sebrina Curet

Real estate company

“Highly skilled in SEO, their team has exceeded my expectations every time. Saffron Edge is a skilled SEO partner, and I highly recommend their services.”

 Nina Seifeddine

Nina Seifeddine

Owner at Digital Marketing Agency

“Saffron Edge's marketing strategies led to a 13% increase in leads and a 9.6% boost in sales. We proudly recommend Saffron Edge; working with them was genuinely pleasing. ”

Jessica Taylor

Jessica Taylor

Accounting Software

“We are extremely happy with the services provided by Saffron Edge. They improved our online visibility through SEO and social media strategies. They truly feel like an extension of our in-house team. ”

Frank Demming

Frank Demming

Family law firm

“We have been working with Saffron Edge for some time now and couldn’t be happier with the results. They have been a true partner, always available for support and helping us achieve our goals. ”

Sotera L. Anderson

Sotera L. Anderson

CA Lemon Law

“I have a great business relationship with Saffron Edge. I highly recommend Saffron Edge for their deep understanding of our brand and effective SEO strategies. ”

Michael Greenfield

Michael Greenfield

Healthtech

“I've seen impressive SEO results from Saffron; they were organized, systematic, and consistently delivered on time. The team was always available to support us at any time. ”

Matt

Matt

Fishing enterprise

“I had a great experience working with this team. They were proactive in their approach, and responded promptly to all my queries. I would definitely work with them again. ”

Jay Stack

Jay Stack

Manufacturing company

“Saffron Edge helped us recover from a Google penalty, restoring our performance and boosting revenue within 45 days. We are now back on track, and our revenue is exceeding expectations. ”

James Simmons

James Simmons

Ecommerce brand (Name under NDA)

“Saffron's SEO services 2X'd our monthly sales from $100K to $200K, with plans to reach $300K next. It has been fantastic working with the team and working towards crossing our targets.”

John Stewart

John Stewart

Stone Machinery and Equipment Ecommerce

“Working with Saffron has been a great experience for LTD Media. Their services have helped us generate more traffic to our website, reducing time-to-results by publishing more user-friendly content.”

Ian Shiell

Ian Shiell

Digital marketing company

“Saffron Edge's efforts have improved the client's Google ranking, conversions, and web sales. The team demonstrated good follow-through and focus on deliverables. Moreover, Saffron Edge communicated effectively through virtual meetings.”

Michael Tam

Michael Tam

CEO, Martin & MacArthur

“They are creative and willing to try different approaches to maximize our conversion rate.”

Haydn Jones

Haydn Jones

VP, Revenue, Legal Software Company

“I'm impressed by their communication methods and willingness to adapt to the difference in time zones. They're very knowledgeable, too.”

Graeme Hill

Graeme Hill

Owner, Airbagg

“The team is kind, patient, and professional. Saffron Edge is organized and efficient in scheduling Zoom meetings. The team has helped the client through technical issues.”

Christine Evans

Christine Evans

Owner, Hello My Baby 3D

“Saffron Edge works as a fully integrated extension of our company. They leverage an impressive range of emerging technology to keep the our products competitive on the market.”

Brett Malden

Brett Malden

VP Innovation, BrandStar

“The staff's cooperation and communication show us the value of their deliverables. They offer powerful ideas about how to optimize a social media presence.”

Boyd Lowry

Boyd Lowry

Owner, FirstLight Home Care of Bergen County

“Saffron Edge delivered their services on time and within budget. The team communicated effectively through virtual meetings.”

David Altman

David Altman

CEO, Vintage Luxe Up

“The result speaks for itself. The team has delivered everything on time and has been very organized. They communicate via virtual meetings.”

John Lowback

John Lowback

Founder, SWIFT Home Lifts

“They are responsive, provide detailed reports, and are a pleasure to work with. Now, our platform tops Google rankings for a range of important keywords.”

Michael Lamarti

Michael Lamarti

Managing Partner, Jola Interactive

“They are knowledgeable and very easy to work with. They are very responsive and extremely communicative with my project.”

Laurie DiGiacomo

Laurie DiGiacomo

CEO, Laurie DiGiacomo Interiors

“I’ve never seen our pipeline this strong! Saffron Edge’s Account-based Marketing and email automation keep the right leads flowing daily.”

Sarah Mitchell

Sarah Mitchell

Head of Sales, FinTech

“Our nurture emails finally became a two-way street. Meaningful conversations with our best-fit clients are up!”

Samantha Lee

Samantha Lee

Marketing Manager, HR Tech

“We’re spending less and earning more. Saffron Edge’s automation solutions and PPC campaigns are simply unmatched.”

Daniel Perez

Daniel Perez

CMO, Healthcare SaaS

“Account-based nurturing transformed our entire sales cycle. Now, our team works with truly qualified prospects.”

Andrew Thompson

Andrew Thompson

Founder, OKR Management SaaS

“We’ve doubled demo bookings for our logistics platform thanks to their coordinated PPC and email strategy.”

Jessica Brown

Jessica Brown

Growth Lead, Supply Chain Tech

“I can actually keep up with qualified B2B leads now—email and PPC combo delivers consistently for our SaaS division.”

Emily Davis

Emily Davis

Head of Marketing, B2B SaaS

“With their expert Account-based Marketing and personalized emails, we’re getting meetings with enterprise-level logistics clients weekly.”

George Miller

George Miller

CEO, Freight & Logistics

“Our nurture stream is so seamless now—and sales only gets involved when leads are truly ready. Results are real!”

Olivia Robinson

Olivia Robinson

Marketing Director, Health Tech

“Their Account-based Marketing and PPC programs are a win-win: lower costs, better prospects, totally worth the investment.”

Alex Puri

Alex Puri

COO, Wealth Management

“Since automating our outreach, even cold contacts are opening and replying—something we never saw in ERP before!”

Nicole Turner

Nicole Turner

CRM Lead, ERP Solutions

“Automated retargeting and PPC ads have made a real difference in our virtual event sign-ups.”

Robert Tandon

Robert Tandon

Head of Digital, Event Management SaaS

“We’re closing major cybersecurity projects thanks to the coordinated Account-based Marketing and PPC campaigns Saffron Edge set up for us.”

Patrick Jenkins

Patrick Jenkins

Digital Lead, Cybersecurity

“Our sequence automation keeps the conversation going with candidates and clients—reply rates are at an all-time high.”

Lucy Fernandez

Lucy Fernandez

VP Marketing, HR Tech

“Targeted paid ads and automation helped us reach and qualify the growing robotics sector like never before.”

Maria Reyes

Maria Reyes

Marketing Lead, Robotics

“Launching and tracking targeted B2B campaigns is now much easier, and deals close so much faster.”

David Shaw

David Shaw

VP Growth, B2B Marketplace

“Highly targeted nurture flows and Account-based Marketing boosted our reputation with major enterprise buyers in life sciences.”

Julia Turner

Julia Turner

Brand Lead, Biotech

“Saffron Edge’s integrated PPC and nurturing emails sparked a surge in inbound interest for our industrial brand.”

Tyler Scott

Tyler Scott

Digital Lead, Industrial Automation

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