Increased New Visitors by 30K through Organic Search Campaign

Organic Traffic

The Client

The client is a manufacturer of high-quality custom made motorcycles from pocket bikes, ATVs to customized choppers and safety gears. Operating all across the United States of America and Canada, they are an authorized distributor and wholesaler of motorcycles and parts, at a competitive market price.

They wanted a strong web presence and sales when they first approached us 8 months back.

The Challenge

Even though the client is well reputed in the field, they struggled to increase their online reach and thus wanted to enhance their online presence, specifically targeting the biking community of both US and Canada.

The Solution

We started with a thorough inspection of the website wherein we found that they were not adequately investing in content marketing and strategies to increase their reach.

We made use of the tools such as google trends, keywords everywhere, answer the public etc., to look for keywords that the audience is using in their searches, which the competitors are adopting to rank higher and so accordingly we created a landing page to enhance their traffic.

Our content team worked on their webpages to make it more informative and better formatted.

The marketing team aggressively worked towards promoting their content to ensure better visibility and qualified traffic.

The site was optimized for all major devices: mobile, desktop, and tablets to channel in maximum traffic.

The Results

  • New Users grew by 30,000 in 3 months
  • 70% Keyword on the first page of Google
  • Revenue increased by 30% in the last 6 months