44% increase in Local Traffic in 2 Months

Client
Brief
Incorporated in 1990, the client runs a full-service design-build company based in Pennsylvania. The client has been building and remodeling houses in the state with the best design, quality, and craftsmanship and is now renowned to be the best in the business in Southern Pennsylvania. The client came to us with a simple request – to bring more business to them.
Our
Challenges
  • he business niche our client was in had a lot of competition. So, standing out from the noise and making a name for our client in the digital space was really a challenge for us.
Our
Solutions
After our initial website audit, here are the solutions we came up with to increase the online exposure of our client’s business –
There were no issues with the site’s design or loading speed but it lacked responsiveness and our client was losing a lot of business by not having a website optimized for mobile. We changed that for them.
The client also didn’t engage in blogging. Our team of content writers was given the task of creating in-depth, informative blogs for our client which displayed their knowledge in this field remarkably.
When it came to incorporating money keywords in their site’s metadata and content, and to get an edge on our client’s competition, our SEO experts decided to target hyper local keywords for our client to attract searchers looking to take up house remodeling services nearby.
To amplify our client’s local SEO potential even further, our SEO experts claimed their ‘Google-My-Business’ profile and added all the relevant information to it to better inform local searchers.
Started listing our client’s business citation in relevant, authoritative local directories like Angie’s List, Yelp and more to get in front of local searchers
Actively started asking for genuine reviews from the past customers of our client to up their local SEO game even further.
Our
Results
Initial total traffic of the client’s website
Total traffic after working with us for a month
Percentage increase in total traffic
Comparison
Organic Search Traffic increased by 44.24% in 2 Months
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Take Away

Local SEO is a great SEO tactic to attract local searchers who are most likely to convert. To optimize your website for Local SEO, optimize your website for mobile, create business citations in local directories, target local keywords on your website and blog content, claim your GMB profile and start generating raving reviews for your business.
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