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The world today is centered around the internet as it has started playing an increasingly central role in our lives. It is because of the apparent omnipresence that makes it vital for businesses to ensure their websites Read More

The advent of online shopping has overshadowed the traditional retail experiences. Especially in the wake of the pandemic, the convenience of shopping from the comfort of our homes has made us somewhat lazier and has us Read More

Customer Lifetime Value is a crucial metric that helps businesses determine the financial value of their customers. It is a calculation that allows businesses to estimate the total amount of revenue that can be expected Read More

Building effective navigation on your website is crucial if you want your visitors to be able to find information quickly and stay longer on your website. In fact, navigation is one of the most critical aspects of any we Read More

Product returns are a bane for a company that can hinder its revenue and growth. Fortunately, some effective magical tactics can make a difference. Let’s see how you can implement these hacks in your strategies. A Read More

Virtual Try-on – the next big thing in the eCommerce business world. It enables customers to try on your products using their camera-equipped devices. Let’s know how this bleeding edge technology can leverage Read More

Building strong emotional relations with customers is a must to make them loyal customers and maintain sustainable revenue. But doing so requires a lot of effort. However, when you correctly approach, it will be like a l Read More

Although the term “integrated marketing communication” (IMC) didn’t appear until 1989, its popularity has only increased since then. Understanding IMC is critical for company owners and marketers who wa Read More

Have you ever wondered why your website loads so slowly? Here are 10 of the most frequent causes of sluggish website loading speeds, along with suggestions for addressing them. Avoid being tardy! A user will likely leave Read More

Making money is essential to the survival and expansion of any firm. Well, that’s probably not something you do not know. Even though it may seem like we’re making you go over the basics again, many companies sti Read More

Affinity mapping is a widely used marketing strategy because it effectively incorporates and enhances user research. When executed correctly, it can do wonders by distilling the findings of user interviews into meaningfu Read More

With the arrival of the COVID-19 pandemic, the eCommerce industry saw a massive rise in terms of sales. Since COVID-19 had shut down retail stores, the online eCommerce world saw a significant transformation. The global Read More