Where to get the best free images for your website
Nov 7, 2018
4 min read
With over 1.3 billion websites on the web, standing out from the crowd and making a name for yourself in the noise can be hard. While every website or blog out there can publish content, what really separates the normal from the spectacular is how they make use of visual content. Content is still king, no doubt about that, but powerful content combined with creative, quirky images can turn it into so much more. Content creators throw a ton of stuff on the web every day to garner attention, including blogs, web content, social media content and what not. You’d be surprised to know that almost 6.7 million people publish on a blogging platform or website regularly and the number nearly doubles when it comes to people publishing their blogs on social media. Now, that’s a lot of content! And your audience can only consume so much. So, grabbing their attention and engaging them before anyone else becomes all the more important. And apparently, adding high-quality images (and other visual content like videos) to your blog posts and other content (social media or other) is the best way to do it. According to Forbes’, content with visual appeal gets 94% more views than textual content. And if a reader was to choose a single blog to read out of 6, he would read the blog with the best visual content that appeals to him. So, yes, visuals are indeed important. That’s why we strive to mix our insightful content with creative imagery in all our digital marketing services. But before we tell you the amazing resources from where you can get your hands on the best free-stock photos out there that don’t require any license, let’s talk a bit more about the obvious benefits of adding images and other visual content to your website -
SEO & Social Media benefitsSocial Media is all about visuals. If you want to stand out on social media, work on adding visual elements in every single one of your posts. Simple as that. Doesn’t matter the platform. According to a Buzzsumo research, posts with attractive images on Facebook received 2.3x more engagement than posts containing just plain text. Buffer, on the other hand, experienced a 150% increase in retweets on their tweets with images compared to plain text tweets. The story is the same for almost every other social media platform out there as well. Visuals are just great in capturing the attention of users and making an emotional connection with them.
Lures readersIf you are looking to stand out from the crowd, have a unique identity that gets easily recognized by the masses and make a name for yourself, creating mesmerizing images and other visual elements that are relevant to what you do is your best bet. While everyone and their grandmother can publish gibberish on the web, it’s the visual elements that can give you an edge in a space that is so crowded. If your website or blog posts are void of any kind of images, readers will bounce from your website like grasshoppers. Here’s a stat to prove it. But if your website and blog posts are studded with aesthetically beautiful images, readers will click on it, emotionally connect with it, like it, comment on it, share it with their friends and keep coming back for more (they won’t do it all at once). What else could you want from your audience?
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