Category

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Marketing Automation
11 min read

What is Through Channel Marketing Automation? Full Guide

Brands heavily depend on indirect sales channels, like distributors, resellers, and partners, to access their target markets. Effectively managing the

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Marketing Automation
8 min read

What is a Marketing Automation Manager?

Marketing automation involves using software to streamline customer communication. This can help organizations save time and maintain brand visibility

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Marketing Automation
16 min read

Your Official Guide to Lead Management Automation

According to HubSpot , companies that use marketing automation can generate up to 451% more qualified leads than those that don’t. Companies tha

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Marketing Automation
10 min read

Email Marketing Automation Workflows: Benefits, Set Up and Examples

A lack of email automation means your marketing team could miss important opportunities to nurture and engage your target audience and contacts. One o

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Marketing Automation
2 min read

What is Customer Journey Automation? Use Cases, Benefits, and Strategies

Companies always want to know their customers better and make their experience smooth and enjoyable. One of the best ways to do this is through custom

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Marketing Automation
7 min read

Top 6 Benefits of Marketing Automation You Need To Know

The need for marketing automation has significantly increased in recent years. According to the Marketing Automation Report 2021 , companies that use

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Marketing Automation
9 min read

The Benefits of CRM Marketing Automation: From Marketing to Customer Engagement

CRM systems, which stand for customer relationship management, have become necessary in B2B and B2C organizations. They provide a simple solution to m

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Marketing Automation
8 min read

What is Content Automation? Must-read Automated Content Guide in 2024

The rise of artificial intelligence (AI) is very evident, particularly in content creation. Digital marketers and content creators leverage AI as a be

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Marketing Automation
8 min read

Everything You Need to Know About Customer Experience Automation (CXA)

Businesses often use automation to reduce the time spent on repetitive tasks that can lead to mistakes. This is also key to making customers happier.

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Marketing Automation
8 min read

Email Marketing Automation Strategy: A Comprehensive Guide

Managing email marketing campaigns is time-consuming and cannot be done manually in the long run. However, email automation can help you fill in the g

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Marketing Automation
11 min read

Chatbot Testing Automation for Beginners: A Complete Guide

Chatbots have seen a significant increase in use as more businesses utilize automation and Artificial intelligence (AI) to improve the quality and ava

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Marketing Automation
7 min read

How to Integrate Marketing Automation? A Full Guide

Did you know that 80% of automation platform marketers experience increased leads? Marketing automation has changed the game for businesses looking to

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