Category

Digital Marketing
Praveen Kumar Nov 21, 2015 5 min read
Most of the successful marketing teams value the role of analytics and the metrics in deriving insights and strategy formulation. Available big data is crucial in understanding your consumer’s behavior, the context Read More
Digital Marketing
Praveen Kumar Nov 7, 2015 3 min read
Image: Source Needless to say, digital marketing has at least one thing vaguely defined: a good content. What can qualify as a good content? We have had surveys that took the length of the content as a parameter while ot Read More
Digital Marketing
Praveen Kumar Oct 29, 2015 4 min read
Even though we have reached an age where internet-based applications are involving the massive audience by and large, television yet remains the most powerful marketing forum across the world.  Capturing more than 40% o Read More
Digital Marketing
Praveen Kumar Oct 27, 2015 3 min read
Like all branches of academics and business applications, digital marketing aims at searching better practices to work on various popular platforms. With the evolution of marketing practices and technological advancement Read More
Brand Marketing, Digital Marketing
Praveen Kumar Apr 21, 2015 4 min read
Social media is fascinating, and arguably the most creative aspect of contemporary digital marketing practices. The incredible growth in digital media consumption over the last two years through Facebook, Twitter, and mo Read More