
Who is it for?
This playbook is designed for forward-thinking professionals who want practical AEO tactics to stay ahead in AI search.
- Marketing leaders optimizing for conversational AI
- SEO specialists targeting Position Zero and featured snippets
- Business owners in competitive niches like SaaS, insurance, or e-commerce
FAQs
Why is AEO important for businesses in 2025?
AI-driven platforms like ChatGPT and voice assistants prioritize direct answers. AEO ensures your content is structured to appear in zero-click results, driving visibility and trust without requiring visits.
How does AEO differ from traditional SEO?
While SEO focuses on website rankings, AEO targets "Position Zero" with concise, structured answers for AI extraction, featured snippets, and conversational search.
What role does content structure play in AEO?
Clear headings, FAQs, bullet lists, and schema markup make content easy for AI to extract and cite, boosting your chances in AI overviews and voice results.